Kroger Takes Aim at Amazon Prime Day by Selling Wine on the Cheap

Amazon Prime Day is coming—it starts Monday and goes through Tuesday (July 15-16.)

Now Kroger is looking to compete with their own sale and is slashing prices on bottles of wine.

A Kroger representative says, “The largest grocer in the US is focusing on a product you can’t get from Amazon this Prime Day. Wine.”

The promo code JULY40 (valid today through July 17th), will give you $40 off any 12-Pack Wine Collection, excluding the Discovery Pack. You can also get 15 percent off white wine collections with the code ENTERTAIN15.